Make Sure Your Tools Bring the Action – NOW!

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Help! I’ve been held hostage for the past 16 months by this beastly tool. I’ll give you a hint — starts with an H

I’m the first one to say that having a high Tool IQ is the way to go. But what happens when the tool controls YOU? I’m your typical Customer 2.0 who knows enough to be dangerous and is independent enough to be in control. I also buy into the dream that things will all be perfectly integrated once I get to the end of the rainbow. So when a tool promises everything but doesn’t deliver, it’s time to cut the cord.

Now I feel complete freedom and excited to bring the action, NOW!

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